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FOR IMMEDIATE RELEASE | September 20, 2007

Young Professionals Embrace Alzheimer's Cause
Inaugural Fundraising Event Set in Chicago for Alzheimer's Foundation of America

NEW YORK, NY—When their grandfather was diagnosed with Alzheimer's disease, New Yorkers Alex and Chris Barnet felt compelled to help many other families facing a similar situation: on September 27, their efforts come to fruition with an inaugural event in Chicago geared toward the younger generation with the goal of raising money for a disease that primarily affects the older generation.

The 1 st annual event in Chicago, called For the Love of George, honors the Barnets' grandfather, George R. Irvin, and will benefit the Alzheimer's Foundation of America (AFA). AFA is a national nonprofit organization focused on providing optimal care to individuals with Alzheimer's disease and related dementias, and their families.

For the Love of George will be held on September 27 from 7:30 pm to 11:30 pm at Green Dolphin Street, 2200 North Ashland Ave., Chicago. The cocktail party will include cocktails, hors d'oeuvres, a casino, and a live and silent auction, emceed by m eteorologist Ginger Zee of NBC5. Tickets are $100 at the door.

The fundraiser is hosted by AFA's Junior Committee-Chicago, a new group composed of young professionals who have embraced the cause.

It follows in the footsteps of a similar event sponsored each year since 2005 by AFA's original Junior Committee in New York, which the Barnet brothers founded and co-chair. AFA Junior Committees have since sprung up in Chicago and other cities across the country, with the similar goal of heightening awareness of Alzheimer's disease and raising funds to provide programs and services for those affected by the brain disorder.

Alex Barnet said he is “very proud of how far” this group of young professionals has come in the three years since its inception in New York.

“Each of us, no matter how young or old, will at some point be affected by Alzheimer's disease. The commitment people have given to these committees is a true testament to our nationwide success. I know George would be very proud of what we are doing,” he said.

Siblings Kim and Todd Vender are among six co -chairs leading the AFA Junior Committee-Chicago, and, like many of them, have had a family member diagnosed with Alzheimer's disease. With the progression of the disease, their grandmother, Dorothy "Granny" Floyd, can no longer recognize her two daughters or her grandchildren.

“Far too many families have had and will have similar experiences with loved ones. My hope is for this party to honor individuals with Alzheimer's disease and their families, raise awareness of the disease and help further AFA's mission of providing care to countless people in Chicago and throughout the nation,” said Todd Vender, a vice president at Blue Vista Capital Partners, Chicago.

By mid-century, it is estimated that the incidence of Alzheimer's disease will triple to 16 million Americans, with the majority aged 65 or older. In Illinois, an estimated 210,000 people aged 65 and older have the brain disorder, which is marked by loss of memory and other cognitive function. It is the seventh leading cause of death in the United States.

The Alzheimer's Foundation of America is a national nonprofit organization headquartered in New York and made up of hundreds of member organizations that provide hands-on programs to meet the educational, emotional, practical and social needs of families affected by Alzheimer's disease and related illnesses. AFA's services include a toll-free helpline, counseling, educational materials, a free caregiver magazine, and professional training. For information, call (Toll-Free Helpline) 866-AFA-8484 or visit .

Contact: Carol Steinberg
Phone: 866-AFA-8484

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