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FOR IMMEDIATE RELEASE | February 14, 2008

Alzheimer's Foundation Offers Grant for Innovative Service 

NEW YORK , NY —As demand increases nationwide for support services for individuals with Alzheimer's disease and their families, the Alzheimer's Foundation of America (AFA) today announced that it will be accepting applications for a $30,000 grant to support an innovative program or service that improves the lives of those affected by the brain disorder.

This marks the fourth consecutive year that AFA will award The Brodsky Grant, in honor of AFA's chairman, Bert Brodsky, and his wife, Muriel, for their generosity and outstanding commitment to helping others.

“The Brodsky Grant recognizes stellar organizations that have the insight, dedication and skills to raise the bar on dementia care. They set the standard for others to follow,” said Eric J. Hall, AFA's president and chief executive officer.

Hall explained that AFA looks to fund a program that is innovative, meets the greatest need, and can be successfully put into practice and later replicated in other communities.

The grant process is open only to AFA's nonprofit member organizations, and applications must be postmarked by May 15, 2008. To find out more about AFA membership and AFA's grant programs, visit www.alzfdn.org or call 866-AFA-8484.

In 2007, AFA awarded The Brodsky Grant to Senior Care of Brevard, Cocoa , FL , to strengthen its multi-tiered support and education program for family caregivers, which includes a peer support and stress management relief network, counseling, legal and financial advice, and a resource and service guide.

“Without this grant from AFA we would not have been able to go forward with the program,” said Raymond Benoit, Senior Care's chief executive officer. “It has made a tremendous difference in the lives of caregivers who desperately need help.”

Previous recipients were The Kennedy Center, Trumbull, CT, a rehabilitation agency supporting adults and children with disabilities, to produce and distribute a documentary about individuals with Alzheimer's disease and Down syndrome; and The Eden Alternative, Sherburne, NY, to develop meaningful care tools that nurture the human spirit of individuals with dementia and their care partners in the home and community-care environment.

In addition to The Brodsky Grant, AFA awards grants twice a year, in the spring and fall, to multiple AFA member organizations for programs and services that improve quality of life for individuals with dementia and their families.

The Alzheimer's Foundation of America is a national nonprofit organization headquartered in New York and made up of hundreds of member organizations that provide hands-on programs to meet the educational, emotional, practical and social needs of families affected by Alzheimer's disease and related illnesses. AFA's services include a toll-free hot line, counseling, educational materials, a free caregiver magazine, and professional training.

Contact: Carol Steinberg
Phone: 866-AFA-8484


Alzheimer's Foundation of America  866.232.8484

www.alzfdn.org