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FOR IMMEDIATE RELEASE | October 17, 2012

Alzheimer’s Foundation of America to Hold Third Annual Teens Video Competition
Contest Offers Creative Outlet for Teens to Express How Alzheimer’s Disease Impacts Their Lives  

NEW YORK, NY— As more and more teens witness Alzheimer’s disease in their families or communities, the Alzheimer’s Foundation of America (AFA) is calling on teens to create a short video that creatively expresses their personal stories related to Alzheimer’s disease as part of its third annual AFA Teens Video Competition.

Open to teens 13 to 19, the competition offers a $500 grand prize and $250 for the runner-up. The annual deadline is December 1.

The unique competition asks teens to record a two-minute video that gives thoughtful consideration to “ a moment in relation to Alzheimer’s disease when you learned something about your understanding of the disease, learned something about caregiving, or decided to become a community volunteer/activist.”

The AFA Teens Video Competition is part of AFA’s award-winning teens division, which seeks to educate and raise awareness of Alzheimer’s disease among teens, as well as help them deal with the emotional toll of the disease.

It is estimated that as many as 5.1 million Americans have Alzheimer’s disease, and about 80 percent are cared for at home by multiple caregivers, including teens and young adults. The disease results in loss of memory and other intellectual functions, and is the sixth leading cause of death in the United States.

“A diagnosis of Alzheimer’s disease has a tremendous impact for the families involved, and it can often be very difficult for teenagers to adjust to changing family dynamics,” said Eric J. Hall, AFA’s president and CEO. “Being able to openly share their experience can help them work through the wide range of emotions and practical concerns they face.”

In the winning video last year, Hannah Schwartz of Clarksville, TN reflected on her great-grandfather’s unconditional devotion as a husband and primary caregiver for his wife until her death earlier this year as a result of Alzheimer’s disease.

“I wanted this video to portray the hope that a devoted caregiver can bring to a hopeless situation like Alzheimer’s disease,” Schwartz said.

The winning videos are posted on

Providing another vehicle for teens to express their thoughts on this subject, AFA also offers an annual AFA Teens for Alzheimer’s Awareness College Scholarship. The scholarship competition asks college-bound students to write an essay that explains how Alzheimer’s disease changed or impacted their lives and what they have learned about themselves, their families and/or their communities in the face of coping with the brain disorder. The deadline is February 15.

For details and applications for both competitions, and to learn more about the AFA Teens division, visit

The Alzheimer’s Foundation of America, based in New York, is a national nonprofit organization that unites more than 1,600 member organizations nationwide with the goal of providing optimal care and services to individuals confronting dementia, and to their caregivers and families. Its services include counseling and referrals by licensed social workers via a toll-free helpline, e-mail, Skype, and live chat; educational materials; a free quarterly magazine for caregivers; and professional training. For more information about AFA, call toll-free 866-232-8484 or visit

Contact: Carol Steinberg
Phone: 866-AFA-8484


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